One of the main doubts that most people have concerns how to gain followers on Instagram.
Today, you will learn in 5 important steps how to gain organic followers:
If this is a question that you also ask, then know that here in this article we will show you some tips that will help you a lot in this process.
Creating a posting schedule and creating varied content are just some of the ways to increase the number of followers organically on Instagram.
Follow this text until the end to learn more about how to increase your audience on Insta organically. Good reading!
1. Create a posting schedule
The first tip how to gain followers on Instagram organically is through a posting schedule.
There is no doubt that organization is essential for success within a marketing strategy, and that is where the importance of having an editorial calendar comes into play.
By knowing what to post, you will then have advance knowledge of the type of content you need to produce, which will give you more time to create it more calmly and obtain a higher quality result.
Obviously, there will be times when you may need to slightly modify the adopted calendar, after all, setbacks happen.
However, having this planning Prior notice will help a lot to prevent you from creating content that is irrelevant to your audience or forgetting to post on the right days.
There are many advantages to creating your own editorial post calendar, which can be weekly, monthly or even annual, focusing on special dates, such as Christmas, Mother's Day and Father's Day, for example.
Some of these main advantages are:
- You will have more time to plan your content, which will generate higher quality posts
- You will be able to make your feed more organized
- You will be able to maintain a visual identity for your posts
- You will be able to plan seasonal campaigns in advance to obtain better results
- You will avoid forgetting to make a post, which will help keep your followers in the good light of your commitment
- You will make processes more optimized
In order to create a good posting calendar, however, you need to know how to do it correctly.
Which means that you will need to define the frequency of publications for your account, create a bank of ideas to make sure you always have content for new posts, among other things.
2. Create a strategic and attractive profile
Another tip that makes all the difference how to gain followers on Instagram organically is to create a profile that is strategic and attractive.
But what does it mean?
This means that you should always try to post photos and designs that are interesting to your target audience.
This way, you will be able to create quality content that attracts the interest of your audience, to ensure that more people will not only follow, but also interact with your profile.
One way to make your profile more attractive is to even create a organized and harmonious feed, that really makes a difference in the eyes of your audience, always maintaining the standard.
So you can do this, Canva is a great tool option for creating interesting and personalized content.
3. Produce varied content like Reels
There are still many people who only focus on a single type of content, usually images, within Instagram, which is a mistake.
When you vary the content formats of your publications, then there are chances of attracting people from your target audience who have different preferences.
There are those who like content in images, while there are others who prefer videos in Stories, for interaction, and those who really like videos on Reels, an increasingly popular content option.
Videos, in fact, when they are well planned and interesting, can generate an engagement rate with triple the number of interactions than images.
Therefore, today it is worth investing heavily in video content for Reels, thus obtaining higher quality results.
4. Use hashtags the right way
A very important tip for you who want to learn how to how to gain followers on Instagram It’s about using hashtags the right way.
But what is a hashtag?
I believe you have already used them or have some idea of what they are, but if you haven't, it's time to learn.
A hashtag is a very important resource within Instagram and serves to direct the publications you create to the right audience.
It is characterized by the use of hash marks or tic-tac-toe, the # symbol, together with a word that is related to the content of your publication.
Practically any word can be used as a hashtag, but there are those that are more popular and therefore generate greater reach, while others are little seen or searched for.
Some common ones are those like #instaday, #instafood, #tbt, #travel or #lookdodia, for example, just to name those that are highly popular.
These elements are used for publications on the most diverse social networks, such as Twitter and Facebook, but it was on Instagram that they really became so popular.
When you put hashtags that have to do with your business and the publication you created, your profile can be found much more easily by users of the social network.
Furthermore, there is still the issue of organization, as this allows your content to be categorized on Instagram, being shown to people who are interested in that particular subject.
A mistake that many people still make is trying to use hashtags that have no relation to what they are publishing, just because they are popular, believing that this will get more likes and engagement.
Conclusion
As you can see, it is possible to get more followers on Instagram organically, without the need to use specific applications for this or investing in paid ads to attract more people to your profile.
Here are some incredible tips on how to gain more followers quick and simple, just through some practices that you can easily carry out.
Start putting into practice today everything you learned here in this text to start growing your audience on Instagram as quickly as possible.
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